Photography News

Sony A9 III Mirrorless Camera: The New Flagship for Professionals

lazy

Sony Revolutionizes Pro Mirrorless with a9 III, the World’s First Full-Frame Camera with a Global Shutter

Sony has taken the photo industry by storm once again with the launch of the highly anticipated Alpha 9 III (a9 III). As the world’s first full-frame camera with a global shutter, the a9 III represents a massive leap in imaging technology, delivering unmatched speed, precision and distortion-free image quality.

At the heart of the a9 III lies a breakthrough 24.6MP Exmor RS stacked CMOS sensor with integral memory and a global shutter design. This enables continuous shooting at an astonishing 120 fps with unwavering AF/AE tracking and zero blackouts. Thanks to the global shutter, there is no rolling shutter distortion regardless of subject or camera movement.

Another benefit of the global shutter is flash sync speeds up to a staggering 1/80,000 sec, along with a max shutter speed of 1/80,000 sec to freeze the fastest motion. Banding under flickering light is also eliminated for clean, consistent exposures.

Sony’s latest BIONZ XR processors, with 8x the power of previous versions, give the a9 III immense processing capabilities. It can capture up to 192 raw frames at 120 fps in a single 1.6-second burst while conducting AF/AE calculations between each and every shot.

Further aiding the capture of split-second moments, the a9 III comes with Sony’s innovative Pre-Capture feature that buffers up to 120 images from when the shutter button is half-pressed.

On the focus front, the upgraded AI outperforms its predecessors. Enhanced real-time tracking reliably locks onto and follows more animals, birds, vehicles and even distant humans in the most challenging conditions.

The a9 III also shoots 10-bit 4:2:2 4K video at up to 120p without a crop, offering cinematic quality straight out of the camera thanks to S-Cinetone profiles. Five-axis stabilization provides up to 8 stops of shake compensation for smooth handheld footage.

Show Your Interest In The Sony A9III Today

With its redesigned body, upgraded connectivity and advanced workflow features, the a9 III sets a new standard for pro mirrorless. Prepare to witness imaging perfection like never before when the a9 III launches in Spring 2024.

Read our review of the Sony A9 III.

author-avatar

About Owen Howell

Is the third generation and the current owner who was born into the business, learning all about the new and used camera trade from his father Barry and grandfather Tom. He now has a highly qualified team who themselves are practising photographers with a combined experience of over 100 years. You can catch Owen and his team using either the live chat on the website or by emailing [email protected] or telephone 01223 368087.

Leave a Reply